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On the sly, Google launched a function that integrates on-chain knowledge for Ethereum Identify Service (ENS) domains into its search outcomes practically a yr in the past.
ENS makes use of ERC-721 NFTs to map Ethereum addresses, sometimes random alphanumeric strings, to easy-to-remember names, functioning as a site system on the Ethereum blockchain.
In Could 2023, Google Search began displaying ENS area and Ethereum handle particulars, simplifying ENS possession verification. But, the tech big by no means introduced this replace.
Confirming the authenticity of this growth, ENS confirmed on X simply days in the past, “The information is true! Google now provides pockets info for ENS title searches!”
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